Affiliate Management Academy

Increase ROI through improving affiliate management Strategies and processes

3 days x 2 hours - 3rd, 4th 5th July

Starts on:
July 3, 2024
Live online course
Multiple Resources
Communicate with your peers
Elaine Gardiner-Ruddock
Affiliate management Academy Course Director
€ 699.00 EUR
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Downloadable Files: 

About the Course

Managing affiliate programs is tough. The challenge facing every affiliate manager in the land is how do you walk the tight rope that is on one hand building a robust sustainable strategy that balances public opinion, responsible gaming and regulatory obligations while remaining competitive within an evolving environment that isn’t a level playing field.

How do you build a deliberately inconsistent strategy?

3 challenges every affiliate manager face are:

- Demonstrating a unique selling point that attracts the right affiliates and allows you to build a strategic strategy that does not just play to the short term demands of stakeholders.

- Creating an agile product portfolio that is future proof

- Efficiently adapting to the shapeshifting market engagement techniques

Who is this course for? iGaming Operators & Start ups

Role function ideas: General managers, Marketing managers, Affiliate executives, Affiliate managers, customer experience managers, Heads of customers acquisition, customer engagement managers, Customer retention managers

Course Content

CPD Accredited Course

Course Schedule

Day 1 - Front Footing Affiliate Management

  • What is your responsibility
  • What makes a good affiliate Manager
  • Managing your time

Day 2 -  Doing Deals & Making Them work for you  

  • Finding Affiliates & Affiliate Segmentation
  • Contacting them
  • Negotiating the deal
  • Delivering the best service

Day 3 - Affiliate Strategy for 2024 & Beyond

  • Creating the best Affiliate Program
  • Dealing with disasters
  • Your own personal Action plan

What Is Included?

  • Onboarding welcome pack containing: A pre-course questionnaire (to understand your expectations), The latest course syllabus, Joining instructions and The pre-course material
  • Full comprehensive live and interactive course
  • Opportunity to network and interact with your peers
  • Question and answers opportunity after each module
  • Course materials
  • Certificate of Course Completion
  • Post course feedback
  • Free post course private 20 minute 1-on-1 follow up session with the coach
  • CPD Accreditation Certificate